In the context of the Milano Design Week event in Milano, ASUS wanted to participate with a stunning exhibition area. They entrusted us with the concept, the design and the realization of the whole space. The booth offered spectators a fascinating and evocative path, making them engage with various installations. For example, visitors could use the flash of their smartphones to interact with the sensor integrated in each tree of a fascinating bright forest. The latest ASUS products were showcased in a dedicated bright and spacius area where the focus was placed on the company’s new devices and technologies.